LinkedIn tests feature that reveals repeat profile visitors
LinkedIn Premium users will be able to see who has repeatedly viewed their profile. The platform is currently testing the new Frequent Viewer feature.
The change was reported by Krista Mollion, founder of the creative agency Unignorable Brands, who noticed a new label in the profile view analytics section. Some visitors are now marked as Frequent Viewers.
LinkedIn has previously allowed users to track profile views, and Premium subscribers could access expanded analytics, including a list of visitors over the past year. The new feature additionally highlights people who return to the page multiple times. The company confirmed the testing but did not disclose details.
Mollion uses this information to identify potential business partners and clients. She analyzes the names of frequent visitors using the AI Claude, separating potential partners from those trying to sell something.
The feature may also be useful for those who want to find out if an unwanted person is monitoring their page. LinkedIn also reminds users about privacy settings: users can view others' profiles in public, semi-private, or fully private modes.
To hide your name when visiting others' profiles, you need to open privacy settings, go to the Visibility section, and select Profile viewing options, enabling Private mode.
